Publish directly to every channel your audience uses
Create once, then make it feel native everywhere
A LinkedIn post should not read like an Instagram caption. Bazam creates a distinct version for each destination, including the copy, media shape and format that channel expects.
- Social and web — Connect WordPress, Facebook, Instagram, LinkedIn, X and TikTok.
- Channel-specific versions — Adapt the message rather than sending identical text everywhere.
- Native formats — Support includes stories, reels, threads and moving a link to the first comment.
Know what went live and what needs attention
Every destination has its own publishing status. If a connection or post fails, the problem stays visible and can be retried instead of disappearing into the workflow.
- Approval first — Keep unfinished work in review and publish only after sign-off.
- Schedule or publish now — Choose a date on the calendar or send approved content immediately.
- Prepare before connecting — Create platform-ready drafts first and attach the right account later.
Coordinate the rollout without posting everything at once
Choose when each approved version should go out and let the calendar hold the plan together. Every channel can follow its own timing without becoming a separate job.
- Schedule each destination — Give every channel version the date and time it needs.
- Keep campaigns together — See related posts as one coordinated rollout.
- Change plans safely — Move scheduled work without losing its content, media or approval state.
One campaign, ready for every platform
Bazam keeps the idea consistent while adapting the execution to each destination.
Your social channels and blog
- Publish to WordPress, Facebook, Instagram, LinkedIn, X and TikTok.
- Connect the accounts once and use them from the same publishing workflow.
- Create channel-ready drafts before an account is connected, then connect them later.
Adapted per platform
- Create a distinct version for each channel instead of posting identical copy everywhere.
- Adapt copy, tone and media aspect ratio to the platform.
- Handle channel-specific formats such as stories, reels and threaded posts.
Review before release
- Put work through approval before it can go live.
- Schedule approved posts on the visual calendar.
- See whether every channel published successfully and retry when something goes wrong.
FAQs
Bazam supports WordPress, Facebook, Instagram posts, stories and reels, LinkedIn, X and TikTok.
No. One brief can produce a distinct version for each platform, adapting the copy, tone, length, media shape and format to the destination.
No. You can create channel-ready drafts before connecting the matching account. Eligible drafts are connected when the channel is added.
Yes. Content can go through a review and approval workflow so unfinished or unapproved work is not published accidentally.
Bazam tracks publishing separately for each channel, shows errors and can retry failed work. This makes it clear which destinations succeeded and which need attention.